The Bronx native joins a distinguished list of celebrities, including Alice Cooper and Telfar Clemens
Columbus, Ohio, September 22, 2022 /PRNewswire/ — White Castle, the family-run burger chain and popular consumer packaged goods company, welcomes hip-hop icon, entrepreneur and philanthropist Fat Joe as a member of the new class of the Cravers Hall of Fame, “Craver in Extremis.”
The ceremony took place at the White Castle at 1677 Bruckner Blvd. in the Bronxa district of New York. The surprise came shortly after the arrival of the guest of honor. The White Castle Town Crier, dressed in full regalia including a navy coat and breeches topped with a tricorn hat, said now and now Fat Joe is a member of the Cravers Hall of Fame. Additionally, Fat Joe learned that a booth in the castle is now known as the “Fat Joe Lean Back Booth”, a nod to his classic 2004 song and in his honor.
“The Cravers Hall of Fame honors our loyal fans who represent the best of White Castle, and Fat Joe embodies that lifelong dedication,” said Richardson. “We share the same values, including family, humility and commitment to community. We are grateful to have someone like Fat Joe as our ambassador.”
Before Fat Joe was “all the way up”, or “made it rain”, or even “gave them a stream”, he was a frequent visitor to White Castle, particularly the Bruckner Boulevard location. The castle was closest to the Grammy-nominated hip-hop star’s childhood residence.
The Cravers Hall of Fame is an exclusive club that White Castle established in 2001 to recognize its most zealous fans, affectionately known as Cravers. Each year, hundreds of Cravers submit their White Castle stories in hopes of being chosen for the Cravers Hall of Fame. While some of the stories are funny, some are poignant, and some are remarkable, all are very personal and heartfelt testimonies of how White Castle has touched lives and created lasting memories.
“I’ve been everywhere you can think of, but I still appreciate the love of White Castle,” Fat Joe said during his induction. “If you come from Bronx as if I came from Bronx, the Château Blanc in my neighborhood was a key place. I came to White Castle with my aunts, uncles, mum and dad, wife and kids, and that’s what it’s all about.”
Fat Joe says his favorite meal at White Castle is a Double Cheese Slider, onion rings and clam strips. Earlier this year, White Castle and Fat Joe teamed up to introduce the Spicy Joe Slider and Sloppy Fries to celebrate JOE-nuary as a month dedicated to all things Joe.
Since the Hall of Fame began in 2001, a total of 273 inductees have been honored with this distinguished award. In 2002, White Castle created a “Craver in Extremis” category to recognize public figures and pop icons, including Fat Joe, who have publicly expressed their love for White Castle. Other honorees among the Cravers in Extremis include Alice CooperTelfar Clemens, Adam Richman, Kal Penn and John Choand the late Stan Lee.
The deadline to submit nominations for the Cravers Hall of Fame Class of 2022 is September 30. Applications can be submitted via the White Castle website here.
About the White Castle®
White Castle, America’s premier fast-food hamburger chain, has been making hot, flavorful Sliders since 1921. Based in Columbus, Ohio, the family-owned company owns and operates more than 350 restaurants as well as a retail division bringing its famous dishes to the freezer aisles of retail stores nationwide. As part of its commitment to offering the highest quality products, White Castle owns and operates its own meat plants, bakeries and Slider Provider frozen food retail plants. White Castle has won numerous accolades over the years, including Time magazine’s “Most Influential Burger of All Time” (2014, The Original Slider®) and Thrillist’s “Best Plant-Based Fast Food Burger”. (2019, Impossible™ Slide). In 2021, fast company named the fast-food pioneer one of the “10 Most Innovative Restaurant Companies”. White Castle, which earned the Great Place to Work® Certification™ in 2021 and 2022, is recognized for the legendary commitment of its team members, more than 1 in 4 of whom have worked for the company for at least 10 years. White Castle is adored by its passionate fans (“Cravers”), many of whom compete each year to enter the Cravers Hall of Fame. The official White Castle app makes it easy for Cravers to join Craver Nation® loyalty program, access exciting offers and place pickup orders anytime. They can also have their orders delivered by one of White Castle’s delivery partners. For more information on White Castle, visit whitecastle.com.
SOURCE Chateau Blanc