Major Food Group (MFG) answer to all-day dining, Sadelle’s, is opening its first South Florida branch in Coconut Grove next week.
The New York-based restaurant, with a flagship location in SoHo, is best known for its brunches that feature classic fare like bagels, sliced-to-order salmon and sturgeon, eggs, and chopped salads. “Sadelle’s is our ode to all-day dining,” says Jeff Zalaznick, MFG partner, adding that the restaurant offers “spectacular breakfasts, long lunches and fun dinners, all from a very New York perspective. classic “.
Sadelle’s takes over the former TIgertail & Mary space, which Zalaznick says is the perfect place to show Miamians his most accessible Miami concept yet. “There is no doubt that Coconut Grove is one of the best real neighborhoods in Miami and I feel like Sadelle belongs there.”
Zalaznick says Sadelle’s is great for everyone, including many families who seek the tree-lined streets of the Grove as a place to raise their children. “When I lived in New York City, Sadelle’s was the only place my kids went,” he says, explaining that the menu appeals to all ages. “Ultimately, the best grilled cheese in the world appeals to me and my children.”
The restaurateur is quick to add that the place is also ideal for friends, couples and even business meetings. “You can have breakfast here or you can also get your friends together to drink a few bottles of rosé for lunch.”
The Coconut Grove menu will be almost identical to New York’s, which has a selection of favorite comfort foods like pigs in a blanket ($ 15), omelets (from $ 20), a smoked salmon platter ($ 24 ), and three-tier sandwiches ($ 31). Prices in Miami have yet to be set, but Zalaznick says Sadelle’s dishes cost more than the average restaurant because of the quality of the food.
“As with all of our concepts, we take the foods you want to eat all the time and make them the best through the lens of the Major Food Group,” he says.
It is a formula that has worked. From this New York restaurant, there is now Sadelle’s in Las Vegas at the Bellagio hotel and in Paris at the Kith boutique. There are plans to open more restaurants in Dallas, Boca Raton and Miami Beach. “Sadelle’s has become an incredible success for us. When we first opened in New York City about eight years ago, the restaurant celebrated making the best bagels and lox. We’ve turned classic New York cuisine into an all-day luxury dining experience. Zalaznick said.
Don’t expect Sadelle’s iteration of Miami to be decorated with flamingos or neon palm trees. MFG’s strategy in bringing its restaurants to new cities is to keep them close to the original. “One thing that we have always done in all the cities where we have developed, whether it is Las Vegas, Honk Kong or Paris, is not to adapt our product to the market,” says Zalaznick. “The reason we’re bringing Sadelle here is because we think Miami will be excited about it.”
Zalaznick, who says he’s now a permanent resident of the Magic City, says he feels right at home here. “Miami has become so much more sophisticated and elevated in terms of food and service. It’s been prepared for someone like us to focus on these things.”
The restaurateur says that while Sadelle’s, like Carbone before him, has New York City soul, the food resonates with Miamiians for a reason. “When you have something that has a true story and a point of view. A restaurant that clearly emphasizes the quality and culture of service is universally understood. ”
Sadelle’s is the fifth MFG restaurant to open in South Florida in the past year (following in the footsteps of Carbone, ZZ’s Club, HaSalon and Flamingo Grill), and there is no sign of partners slowing down in Miami. . Last week, MFG announced plans for Major, a 1,049-foot residential tower in Brickell, and more restaurants are in the works.
Sadelle’s. 3321 Mary St., Miami; 212-254-3000; sadelles.com. Opening on December 17th.